Cuckoo Club Dress Code: Cuckoo Club Is Now 99 Regent Street
, in Dress Code·4 min read

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Cuckoo Club is now 99 Regent Street. The club on Swallow Street, just off Regent Street near Piccadilly Circus, now trades under a new name, and the Cuckoo Club name is no longer used. The Cuckoo Club dress code therefore no longer applies, and we book 99 Regent Street: its current door policy is on the 99 Regent Street booking page.
If you searched for the Cuckoo dress code because you are planning a night near Piccadilly Circus, this page covers what the smart Mayfair clubs nearby expect, and which of them we book.
What changed at Cuckoo Club
- Known: the venue formerly called Cuckoo Club, on Swallow Street, London W1B, now trades as 99 Regent Street. The nearest tube is Piccadilly Circus.
- 99 Regent Street's own terms: its dress code, door policy, music and opening nights are on the 99 Regent Street booking page. Rules written for Cuckoo Club do not automatically apply there.
The Cuckoo Club dress code (history)
As Cuckoo Club, the venue ran a smart and elegant door, in line with the other premium rooms around Mayfair. That was its policy under the old name and is kept here only for reference, not as a guide to 99 Regent Street.
What to wear to the open clubs nearby
Every club in the table below asks for smart and elegant dress, and an outfit that passes at one passes at the others:
- Men: a collared shirt, smart trousers or dark, clean jeans without rips, and leather shoes or smart boots. A blazer is the safest choice on Fridays and Saturdays.
- Women: a dress, a tailored co-ord or a dressy top with smart trousers, with heels or evening boots. Women on a guestlist should expect heels to be required.
- Refused almost everywhere: sportswear and tracksuits, shorts, caps and hats, flip-flops and beachwear, fancy dress, and hen or birthday accessories such as sashes and tiaras.
- The group counts. Doors judge the group as a whole, so one underdressed guest can hold everyone up.
| Club | Where | Nearest tube | Music | Dress code guide |
|---|---|---|---|---|
| London Reign | Piccadilly | Piccadilly Circus | Hip-hop, RnB, commercial | Smart and elegant |
| Dear Darling | Jermyn Street, St James's | Green Park | House upstairs, hip-hop downstairs | Dear Darling dress code |
| Scotch of St James | Mason's Yard, St James's | Green Park | Open-format, until 5am | Scotch dress code |
| Tape London | Hanover Square, Mayfair | Oxford Circus | Hip-hop, RnB, Afrobeats | Tape dress code |
| Cirque Le Soir | Ganton Street, Carnaby | Oxford Circus | Hip-hop, RnB, performers | Cirque Le Soir dress code |
| The Box | Walker's Court, Soho | Piccadilly Circus | Cabaret, open-format | The Box dress code |
London Reign is the closest like-for-like: a big, sociable room on Piccadilly, minutes from Swallow Street. Dear Darling suits a two-floor night, with house music upstairs and hip-hop downstairs. For the wider picture, our London club dress code guide covers what gets refused across the city.
Guestlist or table
On the guestlist, the door applies the dress code strictly, and heels are usually expected for women. Guests at a table get a little more flexibility, but the whole group still needs to look smart. If you are unsure about an outfit, send us a photo when you book and we will tell you whether it will pass.
Tell us the night and your group size through London nightclub bookings or get in touch, and we will confirm a table or guestlist place at the clubs above. The 99 Regent Street booking page has more on the change.
Frequently Asked Questions
What is the Cuckoo Club dress code now?
Is Cuckoo Club still open?
Can men wear trainers to Mayfair clubs?
Do women need heels at London Reign and Dear Darling?
Where can I go instead of Cuckoo Club near Piccadilly Circus?
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